As part of the joint collaboration between Jordan Inbound Tour Operators Association
(JITOA) and the Centre for the Promotion of Imports from Developing Countries (CBI)
under the Jordan Tourism Project, funded by the Netherlands Ministry of Foreign
Affairs, and the, an introductory workshop was held on Wednesday, November 13 th
2024.
The workshop targeted JITOA members to introduce the Travelife certification program,
which accredits tourism companies and establishments according to global sustainable
tourism standards.
The session highlighted practical tools and strategies to enhance sustainability within
the tourism sector.
This event is part of the activities organized by JITOA for its members, in collaboration
with its local and regional partners, to promote responsible tourism in Jordan and
contribute to building a more sustainable and resilient tourism industry.